Article Marketing allows you to rapidly create both content and products from your area of expertise.
One of the quickest ways to create content is to write a 7 tips article. Simple make a list of 7 tips on a specific topic in your niche. Add 50 or so words of explanation for each tip, and you have your article.
Turning Your Article into Products
Here are 3 of the fastest ways to create products out of our 7 Tips Article:
1. Mini-Guide – Once you have a seven tips article, simply write an article about each of the 7 tips. You already began each new article in the original article. Just say a bit more about each tip to turn it into an article. Once you have done that you will have a total of 8 articles; the original 7 tips article and the 7 more articles, one for each tip.
Now bundle these 8 articles into a Mini-Guide on your particular “how-to” topic. The original article is your introduction, and the rest of the articles expand on each tip.
2. eBook – You are going to be so excited about how easy it is to create an eBook from a seven tips article. You’ve got your list of 7 tips, you’ve added 50 words per tip, and now you have written a separate article on each tip. Now take each article and expand it into it’s own chapter. Add more explanation, case studies, examples, testimonials, quotes, more implementation tips, etc.
You now have seven chapters for your ebook. Use the original article as your introduction.
3. Ecourse – Instead of building your articles into an ecourse, now all you have to do is divide up the eBook you have already written. The advantage of an ecourse is you are able to deliver your content in several installments over time, thus connecting with your customer more frequently.
Here you can deliver each article as a separate installment or you could deliver each chapter as a separate installment.